Three key concepts that I learned are framing, narrative,
and confirmation. I knew a few information about these concepts but this
classes helped me further understand them. Framing is how something (news) is
presented to the people. In political communication framing was used to see how
the media covered the election and to figure out which concept the media used
that includes “Horse Race”, “Issues”, “Candidate Attribution” and “Conflict”. News
outlets use these frames to tell stories in different perspective.
Narrative is telling a story to the audience. These presidential
candidates use narratives to get their points across to the voters. An example
would be Hillary Clinton and her narrative is that she is with the people. She
is getting more personal with the audience by telling them that she wants to
here their story and together we can do anything.
Confirmation is people seeking information that relates to
their own personal views or beliefs. This goes to audiences that read an
article that go with their belief towards a particular candidate. It can be
also used with negative articles towards a particular candidate in that
supports will read them to point out the false information. The point of
confirmation bias is looking at articles to find information that confirms your
view or beliefs on a particular candidate or views.
Content Analysis 1 and 2
In PoliCom we were assigned multiple assignments through out
the semester that are two content analysis one field research and three news
story. In the first content analysis it was comparing two candidates websites
(Hillary Clinton and Marco Rubio) I reviewed presidential candidate Hillary
Clinton website to find information on her views towards immigration. I went on
Hillary’s website to see how her website was setup, but to also know where she
stands on immigration reform. In the content analysis I did just that by
talking about where she stands on immigration reform. The other aspect that I
looked at was the layout of her website to see if it has pictures and video
about immigration.
News Story 1,2, and 3
The first news story, the group that I was a part of
attended a Bernie Sanders rally in Morehouse College. In this project I was
asked to helped Thomas conduct interview and to revise the article to check for
any errors. In the second news story, the group attended the John Kasich town
hall at Kennesaw University. I wrote the news story about the town hall and
conducted four interviews with students and supports that were in
attendance. Some of the questions that I
would ask the interviewees were “Do you support Kasich and why?” and also, “What
do you think about the comments he made towards women?” In the third news story
our group wrote about the state race after Super Tuesday. Our group conducted an interview with Dr.
Timothy Kersey that I provided the interview questions for. Also, I helped
co-write the article by adding quotes and paragraphs from the results about
Super Tuesday.
The field research project our group was based of the Bernie
Sanders speech at his rally in Morehouse. It was about analysis about his words
and actions during the speech about the different topics he touched on. My
involvement in this particular project I writing the conclusion about the
information that we gathered from Sanders speech.
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